Listing Leverage — ValuCards™

1 Sold Listing. 100 ValuCards Distributed. 1 Hour. 10 Seller Leads.

Turn one sold listing into a neighborhood of seller opportunities. Send 100 personalized ValuCards™ and watch inbound leads come to you.

Used by agents across Canada to generate inbound seller leads
Seller Lead Generation Visual
100 Personalized ValuCards per campaign
1hr For Valucard distribution
10+ Seller leads generated
150+ Leads from one farming strategy
1,000 ValuCards delivered
50 Seller leads generated
1.75 New listing deals
26x ROI on $1,000 spend
Sample ValuCard

See what ValuCard™
looks like.

The Offer — ValuCard™

123 Maple Street

Waterloo, Ontario · Personalized
for this homeowner

Scan to see your personalized
home value report →

Scan for home value report

Click below to see your personalized home value report

$892K Est. home value
+4.2% vs last year
12 Nearby sold

Why this conversation is hard without HomeOptima

Every card is personalized to the homeowner’s address — making it feel like a direct message, not mass marketing.

Agents Speak For Themselves

Real agents. Real inbound leads.

We're sending out thousands of Property Specific Postcards (ValueCards) and generating hundreds upon hundreds of leads.

Steve Zahnd, Co-Founder, Benson Crew

Real Broker Ontario

Most of the people that registered, I never actually spoke to at the door. They just responded to the ValueCard. It was inbound leads, really.

Wes

Real Estate Agent

The address-specific QR codes (ValueCard) are where the money is. That's what gets people curious enough to scan and engage.

William

Real Estate Agent

Visor Gate

Mississauga

Property Address

142 Maple Grove Cres.

Mississauga, ON L5N 4R2

Scan for home value
homevaluehub.ca/142maple Powered by HomeOptima
Immediate Opportunity 6%
Near-Term Opportunity 10%
Long-Term Opportunity 20%
Market Share Available 64%

Total Homes

100%

Visor Gate neighbourhood map

7215 Visor Gate

Mississauga

View valuation

7216 Visor Gate

Mississauga

View valuation

7217 Visor Gate

Mississauga

View valuation
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GAME CHANGER

How 100 ValuCards™ Generate
10 Seller Leads in an Hour

The modern way to farm — personalized, automated,
and built to compound over time.

Pick Your Sold Listing Street

Focus on the street and surrounding blocks of your most
recent sold listing — where neighbors are already curious.

  • Target 100 nearby homes
  • Focus on active neighborhoods
  • Use your sold listing as the hook

Print 100 Personalized ValuCards™

Every card includes the homeowner's own address, a QR code,
and their estimated home value — making it feel personal, not generic.

  • Property-specific messaging
  • Personalized QR code per address
  • Built to trigger curiosity

Homeowners Scan and Register

Homeowners scan the card, access their Home Value Hub,
and register with their contact information. Inbound — not outbound.

  • Name, email, phone captured
  • Live home value tracking
  • Inbound leads from your farm

Follow Up With Hot Leads

Stay connected with homeowners through market updates,
dashboard activity, and consistent automated follow-up.

  • Prioritize hot vs warm leads
  • Automated engagement
  • Long-term pipeline growth
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LOREM IPSUM

From the sold sign
to real business

Results agents across Canada are generating
with Listing Leverage.

Personalized cards that get responses

neighbours engaging around a real nearby sale.

Address-specific QR codes built to trigger curiosity

A system that compounds over time

Replaced farming language with sold listing as the trigger point for each outreach campaign.

150+ Leads from one sold listing strategy

Stay connected until they're ready

Track engagement, prioritize follow-up, and stay top-of-mind through Home Value Hub activity.

Real listings Converted from neighbourhood outreach
Get Started

See this for your
own listing.

Free; no account needed.
First update in 24 hours.

01
02
03

Listing

Prefer a walkthrough?

10 Seller Leads From Your
Next Sold Listing.

Build a predictable local pipeline with personalized ValuCards™,
homeowner dashboards, and automated follow-up.

Book a demo
  • Personalized to each property
  • Designed for long-term farming
  • Proven by real agent results

Sample report shown uses fictional data for illustration only. Your actual report is generated from your listing's MLS data,
neighborhood comparable, and live market activity updated daily. HomeOptima recommendations are decision-support tools and do not replace professional judgment.